JTB Corp. got its start in 1912 as Japan Tourist Bureau, an organization that was founded in cooperation between the government and the private sector to both promote and facilitate travelers from overseas. Almost a century later, the international travel division of JTB was spun off as its own company, JTB Global Marketing & Travel (JTBGMT). Despite the change, JTBGMT continues in the spirit of know-how and hospitality gained over the past hundred years.
We aspire to introduce the allure of Japan to the world by creating a multitude of valuable and meaningful experiences. While doing business, we also strive to support global communication and the realization of a peaceful, eco-friendly society.