The Future of Events: Sustainability Trends to Watch with Holly Valenti 

Hosts Global | Sustainability | Skyview of forest with winding road

In an era where the echo of environmental consciousness grows louder, the future of our industry hinges on our ability to adapt and adopt sustainability at every level of event planning. From leveraging digital innovations to integrating sustainable decor and food recovery initiatives, the trajectory of events is undeniably green. Together with forward-thinking partners like Trees4Travel and the Food Recovery Network, we are making significant strides towards a more sustainable future, demonstrating that impactful events need not come at the expense of our planet. 

Digital Innovations: Reducing Carbon Footprint The move towards digital invitations and event materials not only reflects a shift in technology but also a conscious effort to reduce waste. Platforms like Trees4Travel offer groundbreaking solutions by integrating carbon management technology directly into booking systems. This solution educates travelers and event attendees about their carbon footprint, and provides actionable steps towards offsetting it. In 2022, our collaboration with Trees4Travel led to the planting of 1,000 trees in Haiti, offsetting 361,778lbs of certified emissions. By 2023, we increased our impact, planting 2,066 trees in Mozambique and reducing 747,433lbs of emissions, illustrating our commitment to making travel and events more sustainable. 

Hosts Global | Sustainability

Sustainable Decor: Blending Elegance with Environmental Responsibility The evolution of event decor towards reusable and biodegradable materials marks a pivotal shift in our industry. This movement not only reduces waste but elevates the aesthetic of our events. By choosing versatile, high-quality items for reuse and incorporating biodegradable elements, we curate experiences that are both luxurious and eco-friendly. Technology further enhances our capabilities, from digital displays that replace paper products to the use of innovative, sustainable materials that challenge our creativity without compromising our environmental values. 

In our commitment to sustainable decor, we prioritize: 

  • Choosing Reusable Decor: Modular designs, durable tableware, and versatile lighting are just the start. These elements are carefully selected to ensure they can enchant at one event and dazzle at the next, embodying the principle of a circular economy.
  • Incorporating Biodegradable Materials: From organic centerpieces to recycled paper decorations, we ensure that what can’t be reused enriches the earth, strengthening the bond between our events and the environment.
  • Leveraging Technology and Innovation: Our pursuit of sustainability is powered by innovation, utilizing digital solutions and eco-friendly materials to push the boundaries of what’s possible.
  • Cultivating Partnerships for Sustainability: Collaboration is key. By working with local artisans, manufacturers, and vendors who share our vision, we not only support local economies but foster a community dedicated to sustainable practices.

Hosts Global | Discover Sustainability

Farm to Table: Elevating Event Menus with Sustainability 

In the quest to create more sustainable and impactful events, the farm-to-table concept has emerged as a cornerstone of eco-friendly catering practices. By prioritizing locally sourced and organically grown ingredients, event planners can offer attendees an authentic and enriching dining experience that not only delights the palate but also supports local communities and the environment. Let’s delve into the benefits of incorporating farm-to-table food into programs and how this approach aligns with broader sustainability goals. 

  • Enhanced Flavor and Quality: Ingredients harvested at their peak and brought directly to the event ensure that dishes are loaded with flavor and nutrients. This commitment to quality elevates the overall dining experience, and showcases the natural resources of the region, offering attendees a genuine taste of the local cuisine.
  • Supporting Local Economies: By sourcing ingredients locally, events can contribute to the sustainability of small farms and businesses, fostering economic growth within the community. This support helps maintain agricultural diversity and ensures that money spent on catering circulates back into the local economy, strengthening the bond between the event and the host location.
  • Environmental Benefits: Local sourcing means shorter supply chains, which significantly cuts down on transportation emissions associated with moving food across long distances. This also supports organic farming practices, healthier soil, reduced water usage, and lower levels of agricultural chemicals entering local ecosystems. This approach aligns with the broader goals of sustainability by promoting responsible land use and reducing the event’s carbon footprint.
  • Educational Opportunities for Attendees: Incorporating farm-to-table elements into an event provides a unique opportunity to educate attendees about the importance of sustainability, food source, and the impact of their food choices. Whether it’s through menu descriptions that tell the story of each dish, chef talks, or even visits to local farms, attendees can gain insight into the journey from field to fork. This educational aspect enriches the event experience, and encourages participants to consider sustainability in their everyday lives. 
  • Fostering Healthier Food Choices: Farm-to-table catering naturally leans towards healthier menu options, with an emphasis on whole foods and seasonal produce. This can have a positive effect on attendees’ well-being, offering nutritious meals that fuel the body and mind. In an era where health and wellness are increasingly prioritized, providing meals that are both sustainable and beneficial to health can enhance the overall appeal of the event.

Hosts Global | Discover Sustainable meetings and food recovery at your events

Food Recovery: Tackling Waste and Hunger Head-On In partnership with the Food Recovery Network, Hosts Global is addressing the critical issues of food waste and hunger. With approximately 40% of food produced in the United States going to waste, our efforts to recover and redirect surplus food from events have provided 1,100 meals to the community, recovering 1,329lbs of food to date. This initiative not only supports the national goal to reduce food loss and waste by 50% by 2030 but also embodies our commitment to ethical and sustainable event planning. 

The path to sustainability is a collective journey, requiring creativity, collaboration, and commitment from all corners of our industry. At Hosts Global, we are proud to lead by example, proving that the future of events is not only green but also bright with the promise of innovation and responsibility. As we look forward, let us continue to embrace the trends and practices that will not only enhance our events but also ensure a healthier planet for generations to come. 

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